Effective Presentation Training
Whenever we have a meeting, we are selling something ..
Selling is not just about closing a deal.
In meetings, when presenting, we're all selling something, whether we're:
- Selling an idea to get others' support and engagement
- Selling a change we believe needs to happen
- Selling the services our business offers to gain interest and commitment
Powerpoint is still the go-to tool for most meetings as it's a quick and easy way to present facts and recommendations.
Unfortunately, the ability to collate & visualise so much information, can often result in the deck becoming a telling, rather than selling tool.
People agree to meetings because they want to DISCUSS ideas and opportunities.
If they're going to just listen for 30 minutes they might as well sign up to a webinar or watch a video...
Why do we place so much emphasis on Effective Presentations?
Relevant to all industries, our training focuses on collaboration, aiming for meetings* that work for both parties:
*Meeting [noun]: A planned occasion when people come together, either in person or online to discuss something.
Everyone's time is precious, but this is especially true for senior executives....
Which means that every meeting needs to be productive and worthwhile for both parties.
Presentations should be engaging and relevant to the audience.
They should be concise and compelling.
The science behind our methodology:
Have you heard of Cognitive ease?
Coined by Daniel Khahneman, in Thinking Fast & Slow, Cognitive Ease is a measure of how easy it is for our brains to process information and understand something.
The cognitive ease associated with understanding something, affects how we feel about it.
So if others "get" your proposal quickly and easily, they're more likely to feel energised and engaged in helping you deliver it.
Translating this to presentations, the issue isn't usually what's communicated, but how it's shared.
At Dynamic reasoning our approach is all about encouraging different thinking.
Because how we think, and therefore work, enables us all to be more productive and effective.
As well as focusing on the output (the visualisation of the deck) we help attendees develop the skills and strategies to plan, prepare for their meetings.
All our training is based on cognitive or behavioural science.
We translate these concepts into user-friendly tools and techniques relevant for all commercial teams.
- Planning in advance “primes the brain” to generate wider range of ideas, solve problems & strengthen arguments
- Lateral Thinking enables us to challenge assumptions & break established patterns to find new ways to approach opportunities
- Recognising unconscious bias can help us to build empathy, stepping into others' shoes to make meetings and presentations more relevant
- Embracing Neuro Diversity and collaborating with colleagues who think differently helps to critique propositions & strengthening proposals
- Understanding Emotional + Rational Decision-Making helps us to strengthen our arguments & identify language to get alignment
- Aim for Cognitive Ease helps to ensure information is relevant, clear & compelling to increase chances of agreement & engagement
During our Effective Presentation Training attendees will learn:
The importance of planning & preparation to really understand the audience
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How to manage your time (and others) more effectively |
Ways to structure your presentations to make them compelling |
Techniques to make your presentation more interesting
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How to ensure every meeting is two-way and productive |
Training options:
We provide training in person, or virtually, to suit the business needs.
Usually we recommend the training takes place over 2 sessions, with a break in between to allow attendees the chance to reflect, process and embed learnings.
- Our approach is interactive and collaborative
- The 1st session finishes with time to reflect
- Attendees will be set one exercise to complete for the next session
- This gives the brain time to process & make sense of learnings
- Ideas start to become habits, which in turn become routine